Annual Impact Reports

The University of Tulsa had national-level wins in entrepreneurship and business education, but their achievements were buried in static PDFs and fragmented storytelling.

• Recognition and funding successes lacked clear, compelling presentation
• Complex program outcomes weren’t being translated into accessible narratives
• Alumni, donors, and prospective students had no unified view of TU as a hub for innovation and global engagement

I built a consistent reporting system that elevated TU’s annual storytelling.

• Developed editorial strategy uniting financial impact, student engagement, faculty recognition, and partnerships
• Designed branded infographics to visualize funding raised, venture investments, and competition wins
• Delivered polished, publication-ready reports with modular sections for web and presentations
• Partnered with deans, directors, and communications staff to source content and refine positioning
• Balanced authoritative voice with approachable storytelling to highlight human and institutional impact

TU's College of Business gained a reusable annual reporting format that saves leadership time and strengthens brand identity.

• CIE reports (2023, 2024) highlighted national honors from GCEC and USASBE
• Dean’s Annual Report unified Collins College’s global partnerships, pitch successes, and alumni engagement
• Reports became cornerstone tools for donor engagement, recruitment, and institutional storytelling

The reports reshaped how TU presents itself to key stakeholders.

• Strengthened donor confidence with clear visuals of $5.5M+ in program commitments and $40.8M raised by portfolio companies
• Boosted recruitment and alumni engagement by positioning TU as a nationally recognized leader in entrepreneurship and innovation
• Equipped the university with professional-grade reporting that matches its ambition and credibility

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• $5.5M committed to entrepreneurship programs in 2024
• $69M raised by alumni-founded businesses in 2024
• 418 students enrolled in entrepreneurship courses; 371 engaged in JOLT programs (2024)
• 25+ national pitch competition awards over two years
• 99% career placement rate showcased in Dean’s Report

• University of Tulsa Center for Innovation and Entrepreneurship Impact Report | 2024
• University of Tulsa Center for Innovation and Entrepreneurship Impact Report | 2023
• Collins College of Business Deans Report 2023 available upon request